How to Size Images for Facebook | Update 2019

Facebook is the largest social networks system with a customer base of 2 billion energetic customers. The firm is still growing in numbers with modifications in every facet of modern technology: aesthetic, search, personalization, photo handling, and style.

Last year, Facebook presented a new, major upgrade to its information feed formula which made a radical change in the exposure as well as reach of organisation page materials. The Facebook professional Mari Smith called this update as Facebook Zero:

These are the significant understandings from the formula update:

Content that gets much less presence:

1. Service page article
2. Clickbait articles
3. The blog post that launches pointing out individuals like a chain
4. The message that results in political disputes.

Material that are promoted in the feed:

1. Material from friends as well as links
2. Shared web content from loved ones
3. Material with authentic comments
4. Material which initiates discussions in groups
5. Extra targeted advertisements

New features introduced lately

  • Facebook presented 360-degree photos as well as capability to publish them as cover photo as well as regular image articles. You can additionally use 360-degree images in different sort of Ad formats like offer claim ads, canvas ads, as well as vibrant item ads.

  • Facebook presented 'market areas' last year. People can conveniently deal points via it.

  • Facebook presented Enhanced fact based filters as well as masks for their electronic camera for stories.

  • They just recently presented a new attribute in the article editor for including checklists to your blog posts and you can additionally include colored histories to the message.

  • In the blog post editor, they have actually likewise consisted of an option for asking suggestions about anything around a certain place.


To make it less complicated for you to upload/ advertise on Facebook, we have actually prepared a cheatsheet for you. We wish it will certainly aid you to learn the basic rules of uploading on this social networks platform.

Page post link/offer
Facebook Picture Size

You can add web site links in Facebook messages. Facebook will automatically pull the open graph picture (OG Photo) of that page and also will present it as the message picture or you can add a custom-made image

Facebook permits you to compose a headline of 25 characters and a web link summary of 30 characters.

The precise photo dimension for personalized picture is 470 px X 246px.

Page post image
Facebook Picture Size

Facebook picture advertisement can be made use of for developing understanding regarding pages. You can utilize phone call to actions like Publication now, Call now, Download, Get instructions, Learn more, Send out message, Sign up, shop now and lot even more.

The recommended photo upload dimension is: 1200px X 900px

Show resolution:470 px X470px

Element ratio: 9:16 to 16:9

Heading: 25 personalities

Web link summary: 30 characters

Based on Facebook's standards, the image must not consist of more than 20% of message in it.

Images with greater than 20% message will certainly get less visibility than others.

Page post event
Facebook Picture Size

You can utilize both photo and also video for occasion response ads. In case of photos, the 20% message rule will apply right here additionally.

Photo proportion: 9:16 to 16:9

Advised resolution: Usage highest resolution photo available.

Text: 125 personalities

If you add a link in the message the photo will be cropped to 1.91:1 ratio

The suggested resolution for the web link picture is: 1200 X 628 px

Headline: 25 characters

Link description:30.

Page post video
Facebook Picture Size

Facebook Video Advertisements can be used for different objectives like raising reach, Brand recognition, traffic generation, increase engagement, web page suches as, application installs, events, etc.

It likewise features a wide variety of call-to-action switches to support the purpose and to transform a user right into client.

Specs for a video:.

Video ratio: 9:16 to 16:9.

There is no restriction for resolution. You can upload high resolution videos.

Submit size: 4GB max.

Video clip length: 1 second to 240 mins.

Text: 125 personalities.

The video thumbnail image should not contain greater than 20% message in it. You can also use a link in the video Advertisement. In that instance the head line will be 25 characters and the web link description will be of 30 characters.

Facebook additionally supports 360 videos as an interactive kind of video advertisements.

Event Responses
Facebook Picture Size

You can produce events utilizing event response Ads.These kind of Advertisements are created for promoting an occasion. The majority of the call to activities used in occasions ads are Join, Obtain directions, Book now, Call currently and more.

Suggested image size: 1920 X 1080 px.

Proportion: 1.9:1.

Link summary: 30 personalities.

Mobile app Ad
Facebook Picture Size

These are Advertisements that specially developed for mobile application feed. You can develop single image blog post and can include a web link( optional). The call to action switches utilized in this type of advertisements are Request time, Apply currently, Schedule currently, Get in touch with us, Download, Get showtime, Find out more, Pay attention now, Watch More, etc.

Advised image size: 1200 X 628 px.

Recommended picture proportion: 1.91:1.

Ad copy message: 90 personalities.

Carousel Ad
Facebook Picture Size

Carousel advertisements are various in look than various other sort of advertisements. It permits you to turn up to 10 pictures or videos in a single ad each with its own link.

Variety of cards: 2 to 10.

Video max.size: 4GB.

Video length: Up to 240 minutes.

Advised resolution: At least 1080 X 1080 px.

Ratio: 1:1.

Text: 125 personalities.

Headline: 40 personalities.

Link summary: 20 characters.

Dynamic product Ad
Facebook Picture Size

This is a type of product listing ad. Customers can conveniently check out the products. There will be a cover image or video that shows a group of items and also listed below that there will certainly be thumbnails of all products on the cover. The user can broaden the thumbnails to photos.

Headline: 30 personalities.

Text: 90 characters.

Minimum Width: 600px.

Minimum elevation: 600px.

Element ratio: 3%.

Offer claim Ad
Facebook Picture Size

Utilizing Facebook's offer claim Ad, you can create one-of-a-kind and also limited time offers for our services and products. Here you can use picture, video and carousel.

The measurements as well as resolutions are like that of picture and video ads.

Canvas Ad
Facebook Picture Size

Canvas ad opens an interactive passage for the customer to connect and also engage with your items. It is offered just on mobile apps. The major advantage of canvas advertisement is that it will certainly pack 10X faster than typical mobile ads.

Recommended picture size: 1200 X 628 px.

Text: 90 personalities.

Heading: 45 characters.

You can make use of components like.

  • Header with logo.

  • Block text.

  • 360 pictures.

  • Website web link.

  • Auto-play video.

  • Item list.

  • Complete screen image with tilt as well as pan feature.


All the pictures posted to Facebook are thought to modifications with respect to their updates. Likewise, the display resolution will certainly differ according to the screen size of the tool used.